Email Marketing, Higher Education 29 Jan 2014 You Wrote That For Me? Personalized email messages always grab my attention. When a message pops up in my inbox reading, "We've missed you Alli. Come back soon." or, "Alli, we thought you'd like to… debbie.m No Comments
Uncategorized 27 Jan 2014 Growing Ties with BTI Sanmita is deepening its relationship with Cornell University's Boyce Thompson Institute for Plant Research, with Sanmita CEO and Founder Sanjeev Shukla now acting as BTI's director of digital communications. In… debbie.m No Comments
Uncategorized 24 Jan 2014 Six Ways to Improve Your School’s Website Web design is a fluid art, and it may feel like your website is always in a state of redesign. That's especially true for higher ed websites. Whether you're considering… debbie.m No Comments
Higher Education, Social Media 17 Jan 2014 Crash Course in Social Media Policy Is your Twitter feed or Facebook page your own private space? That's a hot topic in higher education right now. After the Kansas Board of Regents last month passed a… debbie.m No Comments
Uncategorized 11 Jan 2014 Marketing Beyond Borders Listen up college recruiting and marketing pros: The number of international students attending college in the U.S. hit record levels last year. As many colleges and universities struggle to increase… debbie.m No Comments
Uncategorized 08 Jan 2014 Social Media Multitasking Facebook continues to be the dominant force in social media, but more Americans are using multiple social media networks and increasingly their daily consumption of social media. This digital multitasking… debbie.m No Comments
Uncategorized 06 Jan 2014 New Year, New Marketing Ideas With the new year in full swing, we are rethinking digital marketing strategies for our higher ed clients. One exciting option is marrying social media marketing with more traditional marketing… debbie.m No Comments
